Holiday Rooms Direct is a leading tour operator in UK, which provides online hotel/accomodation reservation services. They offers low-cost hotels and accommodations to both the business and leisure traveller at over 30,000 properties, budget to five-star, in over 2,000 destinations throughout Europe, North America, Latin America and the Caribbean. On their site you can find information about popular recreation and tourism centers, low cost flights, hotels with photos, customers reviews and much more. People select Holiday Rooms Direct because they: provides 100% financial protection; offers a free 24 hour cancellation period; offers a no nonsense price guarantee; provides a Safe Secure environment to process your payments; does not charge for using your credit card or charge any booking fees; uses Natwest Bank Streamline to process all payments. Ermisoft team integrated own e-commerce software Ermisoft Travel Suite to allow work with various providers. Returned data merged into one XML feed to get lowest prices per hotel and accommodation. As a result of using the Ermisoft solutions Holiday Rooms Direct has get the positive growth & greatly improved functionality of site. Enhanced and features rich backoffice makes maintenance of the system easy and fast. We have introduced and implemented a full ongoing website marketing strategy - Search Engine Optimisation and Shopping Channels placement, which increased Holiday Rooms Direct website traffic, orders and turnover.